:root {
  --ink: #0a0a0a;
  --paper: #ffffff;
  --soft: #f5f5f3;
  --line: #deded9;
  --muted: #5e5e5e;
  --brand-red: #ce1034;
  --brand-red-dark: #ad0c2a;
  --display: "Barlow Condensed", Impact, Haettenschweiler, "Arial Narrow Bold", sans-serif;
  --brush: "Permanent Marker", "Segoe Print", cursive;
  --body: "Montserrat", Arial, sans-serif;
  --shell: 1380px;
  --shadow: 0 16px 35px rgb(0 0 0 / 13%);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; color: var(--ink); background: var(--paper); font-family: var(--body); font-size: 15px; line-height: 1.45; -webkit-font-smoothing: antialiased; }
img { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button, a { -webkit-tap-highlight-color: transparent; }
button { font: inherit; }
figure, h1, h2, h3, p { margin: 0; }

.shell-wide { width: min(calc(100% - 54px), var(--shell)); margin-inline: auto; }
.sr-only { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0,0,0,0); white-space: nowrap; border: 0; }
.skip-link { position: fixed; left: 14px; top: 14px; z-index: 9999; transform: translateY(-180%); padding: 10px 14px; background: #fff; border: 2px solid #000; font-weight: 700; }
.skip-link:focus { transform: translateY(0); }

.script-word { color: var(--brand-red); font-family: var(--brush); font-weight: 400; letter-spacing: -.045em; text-transform: uppercase; }
.eyebrow { font-family: var(--display); font-size: 19px; font-weight: 700; letter-spacing: .025em; text-transform: uppercase; }

.button { display: inline-flex; align-items: center; justify-content: center; min-height: 48px; padding: 0 24px; border: 2px solid transparent; border-radius: 2px; font-size: 12px; font-weight: 800; letter-spacing: .01em; text-transform: uppercase; transition: transform .18s ease, background .18s ease, color .18s ease; }
.button:hover { transform: translateY(-1px); }
.button--red { color: #fff; background: var(--brand-red); }
.button--red:hover { background: var(--brand-red-dark); }
.button--outline { border-color: var(--ink); background: #fff; }
.button--dark { color: #fff; background: #111; }
.button--compact { min-height: 44px; padding-inline: 22px; }
.button-row { display: flex; gap: 14px; flex-wrap: wrap; }

.utility-bar { height: 24px; color: #fff; background: #0a0a0a; }
.utility-bar__inner { height: 24px; display: flex; align-items: center; justify-content: center; position: relative; }
.utility-bar p { font-size: 9px; font-weight: 800; letter-spacing: .32em; text-transform: uppercase; white-space: nowrap; }
.utility-bar p span { color: var(--brand-red); }
.utility-bar__aside { position: absolute; right: 0; letter-spacing: .03em !important; font-size: 8px !important; font-weight: 600 !important; text-transform: none !important; }

.site-header { position: sticky; top: 0; z-index: 50; background: rgb(255 255 255 / 96%); border-bottom: 1px solid #ecece8; backdrop-filter: blur(9px); }
.site-header__inner { height: 78px; display: grid; grid-template-columns: 215px 1fr auto; align-items: center; gap: 28px; }
.brand { display: block; width: 210px; }
.brand img { width: 100%; height: auto; object-fit: contain; }
.primary-nav { display: flex; justify-content: center; align-items: center; gap: 34px; font-size: 13px; font-weight: 600; }
.primary-nav a, .footer-nav a { position: relative; }
.primary-nav a::after, .footer-nav a::after { content: ""; position: absolute; left: 0; right: 100%; bottom: -5px; height: 2px; background: var(--brand-red); transition: right .18s ease; }
.primary-nav a:hover::after, .footer-nav a:hover::after { right: 0; }
.header-actions { display: flex; align-items: center; gap: 13px; }
.icon-button { width: 36px; height: 36px; display: grid; place-items: center; padding: 0; color: var(--ink); background: transparent; border: 0; cursor: pointer; }
.icon-button svg { width: 21px; height: 21px; fill: none; stroke: currentColor; stroke-width: 1.9; stroke-linecap: round; stroke-linejoin: round; }
.menu-toggle { display: none; width: 40px; height: 40px; padding: 8px; border: 0; background: transparent; }
.menu-toggle > span:not(.sr-only) { display: block; height: 2px; margin: 5px 0; background: #111; }

/* v4 final geometry pass: preserve section heights; tune emphasis and desktop proportions. */
.hero { height: 640px; display: grid; grid-template-columns: 40% 60%; overflow: hidden; background: #fff; }
.hero__content { min-width: 0; display: flex; flex-direction: column; justify-content: center; align-items: flex-start; padding: 44px 24px 34px max(34px, calc((100vw - var(--shell)) / 2 + 26px)); }
.hero h1 { margin: 0 0 18px; font-family: var(--display); font-size: clamp(72px, 6.4vw, 94px); font-weight: 900; line-height: .76; letter-spacing: -.038em; text-transform: uppercase; }
.hero h1 .display-line { display: block; white-space: nowrap; }
.hero h1 .script-word { position: relative; top: -.02em; display: inline-block; font-size: .84em; line-height: .69; transform: rotate(-1deg); }
.hero__intro { margin-bottom: 24px; font-size: 14px; font-weight: 500; line-height: 1.35; }
.hero__signature { margin-top: 28px; display: flex; align-items: center; gap: 24px; font-family: var(--brush); font-size: 24px; line-height: .95; transform: rotate(-2deg); }
.wink-mark { width: 58px; color: #111; }
.hero__media { position: relative; min-width: 0; overflow: hidden; background: #efefec; }
.hero__media img { width: 100%; height: 100%; object-fit: cover; object-position: center center; }

.image-frame { position: relative; overflow: hidden; background: #f0f0ed; }
.image-spec { position: absolute; left: 12px; bottom: 10px; z-index: 5; max-width: calc(100% - 24px); padding: 5px 7px; border: 1px solid rgb(0 0 0 / 20%); border-radius: 3px; color: #333; background: rgb(255 255 255 / 88%); font-family: var(--body); font-size: 9px; font-weight: 700; letter-spacing: .02em; line-height: 1.2; }

.personality-strip { height: 55px; display: grid; place-items: center; color: #fff; background: #111; }
.personality-strip__track { width: min(100% - 48px, 1320px); display: flex; align-items: center; justify-content: space-between; gap: 18px; font-family: var(--display); font-size: 25px; font-weight: 800; letter-spacing: .22em; text-transform: uppercase; }
.personality-strip__track i { width: 8px; height: 8px; flex: 0 0 auto; border-radius: 50%; background: var(--brand-red); }

.section--categories { padding-top: 38px; padding-bottom: 38px; }
.section-heading--split { min-height: 73px; display: flex; align-items: flex-start; justify-content: space-between; gap: 24px; }
.section-heading h2 { font-family: var(--display); font-size: clamp(58px, 5.6vw, 82px); font-weight: 900; line-height: .84; letter-spacing: -.028em; text-transform: uppercase; }
.section-heading h2 .script-word { font-size: .88em; }
.section-heading--split > p { padding-top: 7px; font-family: var(--display); font-size: 19px; font-weight: 700; line-height: .95; letter-spacing: .02em; text-align: right; text-transform: uppercase; }
.category-grid { margin-top: 25px; display: grid; grid-template-columns: repeat(4, 1fr); }
.category-card { min-width: 0; padding-right: 13px; border-right: 1px solid #d2d2ce; }
.category-card + .category-card { padding-left: 13px; }
.category-card:last-child { padding-right: 0; border-right: 0; }
.category-card__image { aspect-ratio: 24 / 25; }
.category-card__image img { width: 100%; height: 100%; object-fit: cover; }
.category-card__body { padding: 12px 7px 0; }
.category-card h3 { font-family: var(--display); font-size: 24px; font-weight: 800; line-height: .95; text-transform: uppercase; }
.category-card p { min-height: 36px; margin-top: 4px; font-size: 11px; line-height: 1.35; }
.category-card a { display: inline-block; margin-top: 6px; color: var(--brand-red); font-size: 10px; font-weight: 800; text-transform: uppercase; }

.front-back { height: 478px; display: grid; grid-template-columns: 56% 44%; overflow: hidden; background: #101010; }
.front-back__comparison { min-width: 0; display: grid; grid-template-columns: repeat(2, 1fr); background: #e9e9e6; }
.comparison-card { position: relative; min-width: 0; overflow: hidden; }
.comparison-card figure { position: absolute; inset: 0; }
.comparison-card figure img { width: 100%; height: 100%; object-fit: cover; object-position: center 27%; }
.comparison-card__label { position: absolute; z-index: 4; top: 24px; color: #111; font-family: var(--body); }
.comparison-card__label strong { display: block; font-family: var(--display); font-size: 21px; font-weight: 900; line-height: .88; text-transform: uppercase; }
.comparison-card__label span { display: block; margin-top: 3px; font-size: 11px; font-weight: 600; line-height: 1.2; }
.comparison-card__label svg { width: 72px; height: 35px; margin-top: 4px; overflow: visible; }
.comparison-card__label--front { left: 20px; }
.comparison-card__label--back { right: 18px; text-align: left; }
.front-back__pitch { position: relative; overflow: hidden; color: #fff; background: #111; }
.front-back__background { position: absolute; inset: 0; }
.front-back__background img { width: 100%; height: 100%; object-fit: cover; object-position: 63% center; }
.front-back__overlay { position: absolute; inset: 0; background: linear-gradient(90deg, rgb(0 0 0 / 98%) 0%, rgb(0 0 0 / 91%) 50%, rgb(0 0 0 / 50%) 78%, rgb(0 0 0 / 12%) 100%); }
.front-back__content { position: relative; z-index: 3; width: 78%; height: 100%; display: flex; flex-direction: column; justify-content: center; align-items: flex-start; padding: 34px 30px 30px 40px; }
.front-back__content h2 { font-family: var(--display); font-size: clamp(55px, 4.5vw, 72px); font-weight: 900; line-height: .74; letter-spacing: -.03em; text-transform: uppercase; }
.front-back__content h2 > span { display: block; }
.front-back__content h2 .script-word { margin-block: .07em .04em; font-size: .90em; }
.front-back__content p { margin-top: 15px; font-size: 12px; line-height: 1.45; }
.front-back__content .button { margin-top: 19px; }
.front-back__note { position: absolute; z-index: 4; right: 22px; bottom: 30px; color: #fff; font-family: var(--brush); font-size: 22px; line-height: .95; text-align: right; transform: rotate(-7deg); }

.section--featured { padding-top: 28px; padding-bottom: 34px; }
.featured-grid { height: 305px; display: grid; grid-template-columns: 270px repeat(6, minmax(0, 1fr)); gap: 9px; align-items: stretch; }
.featured-intro { min-width: 0; display: flex; flex-direction: column; align-items: flex-start; justify-content: center; padding-right: 8px; }
.featured-intro .eyebrow { font-size: 15px; }
.featured-intro h2 { margin-top: 5px; font-family: var(--display); font-size: 58px; font-weight: 900; line-height: .77; letter-spacing: -.022em; text-transform: uppercase; }
.featured-intro h2 > span { display: block; }
.featured-intro h2 .script-word { font-size: .78em; }
.featured-intro .button { margin-top: 17px; min-height: 42px; padding-inline: 19px; font-size: 10px; }
.product-card { min-width: 0; display: grid; grid-template-rows: 1fr auto; text-align: center; }
.image-frame--product { min-height: 0; border-radius: 4px; background: #f3f3f1; }
.image-frame--product img { width: 100%; height: 100%; object-fit: contain; }
.product-card h3 { min-height: 35px; padding: 8px 2px 0; font-family: var(--display); font-size: 12px; font-weight: 800; line-height: 1.02; text-transform: uppercase; }
.product-card .image-spec { left: 5px; bottom: 5px; max-width: calc(100% - 10px); padding: 3px 4px; font-size: 7px; }

.process { padding: 17px 0 20px; background: linear-gradient(90deg, #f8f8f6 0%, #ededeb 50%, #f8f8f6 100%); border-block: 1px solid var(--line); }
.process h2 { margin-bottom: 15px; text-align: center; font-family: var(--display); font-size: 30px; font-weight: 800; letter-spacing: .01em; text-transform: uppercase; }
.process__grid { display: grid; grid-template-columns: repeat(3, 1fr); }
.process-step { display: grid; grid-template-columns: 42px 1fr; gap: 13px; align-items: center; padding: 0 39px; border-right: 1px solid #a8a8a4; }
.process-step:first-child { padding-left: 45px; }
.process-step:last-child { padding-right: 45px; border-right: 0; }
.process-step > span { width: 38px; height: 38px; display: grid; place-items: center; border-radius: 50%; color: #fff; background: var(--brand-red); font-family: var(--display); font-size: 22px; font-weight: 900; }
.process-step h3 { font-family: var(--display); font-size: 21px; font-weight: 800; line-height: .9; text-transform: uppercase; }
.process-step p { margin-top: 2px; font-size: 10px; }

.story { min-height: 500px; display: grid; grid-template-columns: 31% 69%; align-items: center; gap: 24px; padding-top: 34px; padding-bottom: 34px; }
.story__copy { padding-right: 12px; }
.story__copy .eyebrow { font-size: 16px; }
.story__copy h2 { margin-top: 4px; font-family: var(--display); font-size: 61px; font-weight: 900; line-height: .78; letter-spacing: -.025em; text-transform: uppercase; }
.story__copy h2 > span { display: block; }
.story__copy h2 .script-word { font-size: .8em; }
.story__copy > p:not(.eyebrow) { max-width: 390px; margin: 17px 0 20px; font-size: 12px; line-height: 1.5; }
.story__copy .button { min-height: 42px; font-size: 10px; }
.story__collage { height: 430px; display: grid; grid-template-columns: .86fr 1.38fr .86fr; align-items: center; gap: 12px; padding: 0 9px; }
.polaroid { overflow: visible; padding: 8px 8px 0; background: #fff; box-shadow: var(--shadow); }
.polaroid img { width: 100%; height: 100%; object-fit: cover; }
.polaroid figcaption { min-height: 57px; display: flex; flex-direction: column; justify-content: center; align-items: center; padding: 5px 6px 7px; font-family: var(--brush); font-size: 22px; line-height: .88; text-align: center; }
.polaroid figcaption small { margin-top: 7px; font-family: var(--body); font-size: 8px; font-weight: 700; letter-spacing: .05em; }
.polaroid--one { height: 342px; transform: rotate(-4deg) translateY(8px); }
.polaroid--two { height: 410px; transform: rotate(1.1deg) translateY(-5px); z-index: 2; }
.polaroid--two img { height: 342px; }
.polaroid--three { height: 342px; transform: rotate(4deg) translateY(7px); }
.polaroid--one img, .polaroid--three img { height: 282px; }

.final-cta { height: 312px; position: relative; overflow: hidden; color: #fff; background: #060606; }
.final-cta__media { position: absolute; inset: 0; }
.final-cta__media img { width: 100%; height: 100%; object-fit: cover; object-position: 68% center; }
.final-cta__shade { position: absolute; inset: 0; background: linear-gradient(90deg, #050505 0%, rgb(5 5 5 / 97%) 34%, rgb(5 5 5 / 70%) 57%, rgb(5 5 5 / 20%) 84%, rgb(5 5 5 / 8%) 100%); }
.final-cta__content { height: 100%; position: relative; z-index: 3; display: flex; flex-direction: column; justify-content: center; align-items: flex-start; }
.final-cta h2 { font-family: var(--display); font-size: 62px; font-weight: 900; line-height: .78; letter-spacing: -.027em; text-transform: uppercase; }
.final-cta h2 > span { display: block; }
.final-cta h2 .script-word { font-size: .82em; }
.final-cta .button { margin-top: 19px; min-width: 205px; }
.final-cta__note { position: absolute; z-index: 4; right: 45px; top: 78px; color: #fff; font-family: var(--brush); font-size: 25px; line-height: .95; text-align: right; transform: rotate(-7deg); }

.site-footer { padding: 24px 0 30px; border-top: 1px solid var(--line); }
.site-footer__inner { min-height: 122px; display: grid; grid-template-columns: 240px 1fr 340px; align-items: start; gap: 26px; }
.brand--footer { width: 185px; }
.footer-brand > p { margin-top: 3px; font-size: 11px; font-weight: 600; }
.footer-brand small { display: block; margin-top: 19px; color: var(--muted); font-size: 9px; }
.footer-nav { display: flex; justify-content: center; flex-wrap: wrap; gap: 25px; padding-top: 19px; font-size: 11px; font-weight: 600; }
.footer-actions { display: flex; flex-direction: column; align-items: flex-end; gap: 13px; }
.social-links { display: flex; align-items: center; gap: 11px; }
.social-links a { width: 22px; height: 22px; display: grid; place-items: center; color: #111; }
.social-links svg { width: 18px; height: 18px; fill: none; stroke: currentColor; stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; }
.social-links svg .fill { fill: currentColor; stroke: none; }
.social-links a > span { font-family: Georgia, serif; font-size: 18px; font-weight: 700; }
.footer-actions .button { min-height: 42px; font-size: 10px; }
.footer-actions > p { font-size: 8px; font-weight: 800; letter-spacing: .12em; }
.footer-actions > p span { color: var(--brand-red); }

@media (max-width: 1180px) {
  .site-header__inner { grid-template-columns: 185px 1fr auto; gap: 18px; }
  .brand { width: 180px; }
  .primary-nav { gap: 21px; font-size: 12px; }
  .header-actions .button { display: none; }
  .hero h1 { font-size: clamp(64px, 7.1vw, 86px); }
  .personality-strip__track { font-size: 21px; letter-spacing: .16em; }
  .featured-grid { grid-template-columns: 220px repeat(6, minmax(0, 1fr)); }
  .featured-intro h2 { font-size: 51px; }
  .story__copy h2 { font-size: 55px; }
}

/* Keep the full concept composition intact through common laptop widths. */
@media (max-width: 980px) {
  .shell-wide { width: min(calc(100% - 34px), var(--shell)); }
  .utility-bar__aside { display: none; }
  .site-header__inner { height: 72px; grid-template-columns: 1fr auto auto; }
  .brand { width: 165px; }
  .menu-toggle { display: block; grid-column: 3; }
  .header-actions { grid-column: 2; grid-row: 1; }
  .header-actions .icon-button:last-child { display: none; }
  .primary-nav { display: none; position: absolute; left: 0; right: 0; top: 100%; padding: 20px 22px 26px; background: #fff; border-bottom: 1px solid var(--line); box-shadow: 0 18px 30px rgb(0 0 0 / 10%); flex-direction: column; align-items: flex-start; gap: 18px; }
  .primary-nav.is-open { display: flex; }
  .hero { height: auto; grid-template-columns: 1fr; }
  .hero__content { min-height: 475px; padding: 46px 28px 42px; }
  .hero h1 { font-size: clamp(66px, 10vw, 92px); }
  .hero__media { height: 560px; }
  .personality-strip__track { justify-content: flex-start; overflow: hidden; white-space: nowrap; }
  .category-grid { grid-template-columns: repeat(2, 1fr); row-gap: 30px; }
  .category-card:nth-child(2) { padding-right: 0; border-right: 0; }
  .category-card:nth-child(3) { padding-left: 0; }
  .front-back { height: auto; grid-template-columns: 1fr; }
  .front-back__comparison { height: 500px; }
  .front-back__pitch { height: 450px; }
  .featured-grid { height: auto; grid-template-columns: repeat(3, 1fr); gap: 18px 12px; }
  .featured-intro { min-height: 260px; grid-column: 1 / -1; }
  .featured-intro h2 { font-size: 68px; }
  .image-frame--product { aspect-ratio: 1 / 1.05; }
  .process__grid { grid-template-columns: 1fr; gap: 14px; }
  .process-step, .process-step:first-child, .process-step:last-child { padding: 0 0 14px; border-right: 0; border-bottom: 1px solid #aaa; }
  .process-step:last-child { padding-bottom: 0; border-bottom: 0; }
  .story { grid-template-columns: 1fr; min-height: auto; padding-block: 44px; }
  .story__copy { max-width: 600px; }
  .story__collage { width: min(100%, 830px); margin-inline: auto; }
  .site-footer__inner { grid-template-columns: 1fr 1fr; }
  .footer-nav { grid-column: 1 / -1; order: 3; justify-content: flex-start; border-top: 1px solid var(--line); padding-top: 20px; }
}

@media (max-width: 650px) {
  .utility-bar { height: 28px; }
  .utility-bar__inner { height: 28px; }
  .utility-bar p { font-size: 8px; letter-spacing: .22em; }
  .site-header__inner { grid-template-columns: 1fr auto; }
  .header-actions { display: none; }
  .menu-toggle { grid-column: 2; }
  .hero__content { min-height: 430px; padding: 40px 20px 34px; }
  .hero h1 { font-size: clamp(56px, 17vw, 82px); }
  .hero__intro { font-size: 13px; }
  .hero__signature { margin-top: 24px; font-size: 20px; }
  .hero__media { height: 420px; }
  .personality-strip { height: 48px; }
  .personality-strip__track { font-size: 17px; letter-spacing: .12em; }
  .section-heading--split { flex-direction: column; }
  .section-heading h2 { font-size: 49px; }
  .section-heading--split > p { text-align: left; font-size: 16px; }
  .category-grid { grid-template-columns: 1fr; }
  .category-card, .category-card:nth-child(2), .category-card:nth-child(3), .category-card:last-child { padding: 0; border-right: 0; }
  .front-back__comparison { height: auto; grid-template-columns: 1fr; }
  .comparison-card { height: 480px; }
  .front-back__pitch { height: 520px; }
  .front-back__content { width: 90%; padding: 35px 22px; }
  .front-back__content h2 { font-size: 53px; }
  .front-back__note { display: none; }
  .featured-grid { grid-template-columns: repeat(2, 1fr); }
  .featured-intro { min-height: auto; padding-bottom: 18px; }
  .featured-intro h2 { font-size: 54px; }
  .product-card h3 { font-size: 11px; }
  .story__copy h2 { font-size: 54px; }
  .story__collage { height: auto; grid-template-columns: 1fr; gap: 28px; }
  .polaroid, .polaroid--one, .polaroid--two, .polaroid--three { width: min(92%, 430px); height: auto; margin-inline: auto; transform: none; }
  .polaroid img, .polaroid--one img, .polaroid--two img, .polaroid--three img { height: auto; aspect-ratio: 5 / 6; }
  .final-cta { height: 430px; }
  .final-cta__shade { background: linear-gradient(90deg, rgb(0 0 0 / 97%) 0%, rgb(0 0 0 / 76%) 70%, rgb(0 0 0 / 45%) 100%); }
  .final-cta h2 { font-size: 49px; }
  .final-cta__note { display: none; }
  .site-footer__inner { grid-template-columns: 1fr; }
  .footer-actions { align-items: flex-start; }
  .footer-nav { grid-column: auto; order: initial; flex-direction: column; gap: 15px; }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { scroll-behavior: auto !important; transition-duration: .01ms !important; }
}

/* Final hero tuning */
@media (min-width: 1251px) {
  .hero__content {
    padding-top: 54px;
    padding-bottom: 54px;
  }

  .hero h1 {
    font-size: clamp(88px, 7vw, 108px);
    line-height: .75;
    margin-bottom: 25px;
  }

  .hero h1 .script-word {
    font-size: .86em;
  }

  .hero__intro {
    font-size: 16px;
    line-height: 1.35;
    margin-bottom: 28px;
  }

  .hero .button {
    min-height: 52px;
    padding-left: 27px;
    padding-right: 27px;
    font-size: 13px;
  }
}

/* Hero final scale — match concept */
@media (min-width: 1251px) {

  .hero__content {
    padding-top: 34px;
    padding-bottom: 34px;
    padding-right: 18px;
  }

  .hero h1 {
    font-size: clamp(110px, 8.3vw, 138px);
    line-height: .70;
    letter-spacing: -.045em;
    margin-bottom: 30px;
  }

  .hero h1 .script-word {
    font-size: .82em;
    line-height: .66;
  }

  .hero__intro {
    font-size: 18px;
    line-height: 1.28;
    margin-bottom: 30px;
  }

  .hero .button {
    min-height: 56px;
    padding-left: 30px;
    padding-right: 30px;
    font-size: 14px;
  }

  .hero .button-row {
    gap: 16px;
  }
}

/* Hero overlap correction */
@media (min-width: 1251px) {

  .hero {
    overflow: hidden;
  }

  .hero__content {
    position: relative;
    z-index: 3;
    overflow: visible;
  }

  .hero h1 {
    position: relative;
    z-index: 4;
    width: max-content;
    max-width: none;
    font-size: 118px;
    line-height: .72;
    letter-spacing: -.045em;
    margin-bottom: 28px;
  }

  .hero h1 .display-line {
    white-space: nowrap;
  }

  .hero__media {
    position: relative;
    z-index: 1;
  }

  .hero__intro,
  .hero .button-row {
    position: relative;
    z-index: 4;
  }
}

@media (min-width: 1251px) {
  .hero__media::before {
    content: "";
    position: absolute;
    z-index: 2;
    left: 0;
    top: 0;
    bottom: 0;
    width: 90px;
    pointer-events: none;
    background: linear-gradient(
      90deg,
      #fff 0%,
      rgba(255,255,255,.92) 35%,
      rgba(255,255,255,0) 100%
    );
  }
}

/* Hero final positioning */
@media (min-width: 1251px) {
  .hero__content {
    transform: translateY(-24px);
  }

  .hero h1 {
    font-size: 124px;
  }
}

/* Hero typography + photo blend refinement */
@media (min-width: 1251px) {

  .hero h1 {
    letter-spacing: -.025em;
    line-height: .74;
  }

  .hero h1 .script-word {
    margin-right: .055em;
    letter-spacing: -.025em;
  }

  .hero__media::before {
    width: 150px;
    background: linear-gradient(
      90deg,
      #fff 0%,
      rgba(255,255,255,.98) 12%,
      rgba(255,255,255,.88) 30%,
      rgba(255,255,255,.58) 52%,
      rgba(255,255,255,.25) 72%,
      rgba(255,255,255,.08) 88%,
      rgba(255,255,255,0) 100%
    );
  }
}

/* Category image interaction */
.category-card__image {
  aspect-ratio: 24 / 25;
  overflow: visible;
  background: transparent;
}

.category-image-link {
  display: block;
  width: 100%;
  height: 100%;
  overflow: hidden;
  border: 6px solid transparent;
  transition:
    transform .20s ease,
    border-color .20s ease,
    box-shadow .20s ease;
}

.category-image-link img {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.category-image-link:hover,
.category-image-link:focus-visible {
  transform: translateY(-10px);
  border-color: var(--brand-red);
  box-shadow: 0 14px 25px rgb(0 0 0 / 18%);
}

.category-image-link:focus-visible {
  outline: none;
}

/* Lock category artwork to identical desktop dimensions */
@media (min-width: 981px) {

  .category-card__image {
    width: 100%;
    height: 300px;
    aspect-ratio: auto;
    overflow: visible;
  }

  .category-image-link {
    display: block;
    width: 100%;
    height: 300px;
    box-sizing: border-box;
  }

  .category-image-link img {
    display: block;
    width: 100%;
    height: 100%;
    object-fit: cover;
  }
}
